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Growth Marketing Manager

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OVO is on the lookout for growth-minded talent with excellent analytical skills to start their adventure with us as Growth Marketing Manager reporting to VP of Growth Marketing.

Who We Are

OVO is Indonesia’s fastest growing and leading payments and financial services platform in Indonesia. Within 4 years, OVO has been recognised as Indonesia’s 5th unicorn and continues to win customer mindshare and heartshare through its innovations within Payments and as it accelerates its Financial Services offerings including digital lending, insurance and investments. 

Anchoring on its vision and mission to be the largest Fintech platform in Indonesia by providing Indonesians with equal financial access, to date, OVO has extended its reach to be available across 115mn devices across >30 cities nationwide and is accepted across >500 retailers.

You Will

  • Provide short to medium term analysis for increasing demand growth across all OVO businesses. This includes cashback program performance review, customer segmentation, churn analysis, market opportunities, merchant program, etc.
  • Develop advance modelling to forecast spend on promo, incentives, and other key initiatives for planning purposes.
  • Build presentations to influence stakeholders and enable data-driven decision making.
  • Design efficient promo structures and other initiatives to drive demand growth in the various businesses and work with cross-functional teams to execute the campaigns.
  • Conduct experiments to test sensitivity of demand growth before rolling out initiatives in a large-scale program.
  • Manage budget allocation and track cost from promo initiatives in collaboration with Finance. 
  • Work together with Marketing to provide clear communications based on critical opportunity areas from the customer journey.

What You Need

  • A minimum of 4 years of total relevant work experience in payments at online commerce, financial services, or top-tier management consulting firms
  • Confidence in analyzing complex data sets using Excel; working knowledge of SQL / CLM is preferred but not essential.
  • Strong business sense and ability to focus on the bigger picture while not losing sight of details.
  • Comfort in articulating complex analysis to a wide range of audiences and translating insights into actionable conclusions both in English and Bahasa.
  • Ability to multitask, meet deadlines, work in ambiguity, and thrive in a fast-paced environment.
  • Outstanding analytical skills and a data-driven approach in solving problems.
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