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SEO Specialist

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Ninja Van is a tech-enabled logistics company on a mission to provide hassle-free delivery services for businesses of all sizes across Southeast Asia. Launched in 2014, we started operations in Singapore and have become the region's largest and fastest growing last-mile logistics company, partnering with over 35,000 merchants and delivering more than 1,000 parcels every minute across six countries. 

At our core, we are a technology company that is disrupting a massive industry with cutting-edge software and operational concepts. Powered by algorithm-based optimisation, dynamic routing, end-to-end tracking and a data-driven approach, we provide best-of-class delivery services that delight both the shippers and end customers. But we are just getting started! We have much room for improvement and many ideas that will further shape the industry.

Main Duties

  • Manage all SEO-related activities such as content strategy, link building, and keyword strategy to increase ranking on all major search networks.
  • Collaborate plan creation and execution of content marketing strategies with the campaigns marketing manager, head of marketing, campaigns team, branding team, and other BUs for the main website, CRM mailers and other platforms i.e. microsite and/ or mobile app for leads nurturing.
  • Optimize websites’ content to increase organic search ranking performance
  • In-charge of developing webpage content marketing ideas and translating it to various creative campaigns for websites, online platforms and mailers;
  • Manage the job order process of internal units for requests of producing webpage content materials.
  • Identify trends and insights, keep abreast of new creative marketing trends.
  • Owner of the local CMS for website development; in-charge of the website’s UX/UI and ensuring leads nurturing activities on the website and the CRM are executed.

Major Activities:

  • Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies.
  • Ideate, strategize and implement changes on the main brand website, being the owner of the local CMS platform.
  • Optimize and improve the website for better UX/UI;
  • Implement SEO-driven leads nurturing activities on the website;
  • Develop optimization strategies, keyword plans to increase the company's search engine results rankings.
  • Update content and website links for maximum optimization and search engine rankings
  • Seamlessly and efficiently execute SEO related projects in collaboration with the Content Specialist.
  • Craft new SEO-driven content plans for website content, blogs, and mailers, in collaboration with the Content Lead;
  • Seamlessly and efficiently execute projects in collaboration with the entire marketing department.
  • Research SEO keywords to use throughout the company's website, blog and other digital marketing materials.
  • Ideate, strategize and build new online platforms for leads nurturing (acqui and existing leads);
  • Optimize and improve online platforms for better UX/UI;
  • Implement leads nurturing activities on new online platforms;
Submit a job application
By applying to the job, you acknowledge that you have read, understood and agreed to our Privacy Policy Notice (the “Notice”) and consent to the collection, use and/or disclosure of your personal data by Ninja Logistics Pte Ltd (the “Company”) for the purposes set out in the Notice. In the event that your job application or personal data was received from any third party pursuant to the purposes set out in the Notice, you warrant that such third party has been duly authorised by you to disclose your personal data to us for the purposes set out in the the Notice. 
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Jenis kontrak
Full Time
Lokasi
Tanggal posting
14 Juni, 2022
Kategori