Area Manager

About Us

Love, Bonito is a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. We are the leading direct-to-consumer womenswear brand, headquartered in Singapore, with an omni-channel presence across Indonesia and Malaysia, a retail franchise in Cambodia, and are fast expanding into international markets namely Japan, Hong Kong SAR China and United States of America.

Founded in 2010, we are proudly female-founded with more than 70% female representation across our organisation, leadership and STEM roles (#girlpower!). We raised a US$50M Series C round in 2021 and know that we’re on the cusp of something great, where we’re working towards becoming the most thoughtful brand globally, for the Asian female consumer, especially when it comes to our products, community and experiences.

There’s a lot more work to be done with all of our exciting plans. So we’re looking to team up with people who are wildly passionate about making an impact and be part of a dynamic team, in a workplace with no corporate BS (yes, you read that right!).

The Role

You will be at the front seat in delivering the best service and experience to our customers through retail. Responsible for end-to-end operational and customer excellence, people development, assortment and financial profitability for a cluster of stores. Through an establishment of a positive culture, clear expectations and policy, and procedural implementation - the Retail Area Manager is expected to have great grit in performance analysis and measurable action plan through collaboration between all stakeholders to develop operational efficiency and scalability. This role will be integral to the success of Love, Bonito especially as we continue to expand our retail reach in Indonesia over the next few years. Reporting directly to the Retail & Customer Excellence Manager, you will analyse, interpret, and report operational business results to ensure that the overall success of a cluster of stores is attained.

Team Management & Leadership

• Assist Retail Manager in building a strong and high performing retail store team to achieve the desirable and targeted KPI and store metrics target, to improve store and team productivity, and to ensure the profitability of all stores.
• Strategize manpower resource planning and management for all stores (including but not limited to manage shift schedules, retail staff budgeting, monitor the performance of team productivity and efficiency, socialise employment SOPs, and implement disciplinary metrics) to achieve optimal staffing levels and build a high performing retail store team.
• Set standards and objectives for store teams to ensure the team provides seamless customer experience and operational process; inspire and enable the team to provide a top notch and LB service to all customers through training and mentoring with the Retail Trainer.

Retail Performance & Operational Excellence

• Responsible for the achievement of all stores' performance targets by monitoring daily/weekly/monthly/yearly performance, analysing the performance, identifying the challenges in the floor, suggesting the right assortment to different customers in different shopping malls and providing insights and actionables initiatives to ensure all performance metrics achievements.
• Implement, monitor, and evaluate general store administration/operational aspects to ensure compliance with policies and procedures in Love, Bonito, and to increase store productivity and efficiency.
• Monitor retail store customer experience (including customers inquiries and complaints), facilitate escalated complaints and solutions findings, and develop strategies to enhance the customer experience to ensure retail store customer satisfactions.
• Monitor retail store inventory matters by proactively monitoring store inventory level to ensure the highest level of inventory accuracy, ensure stock taking exercises in store, monitor Return & Exchange process, to ensure the accuracy and efficiency of the store inventory management.
• Maintain attractive store conditions, by working closely with the Visual Merchandising team, to optimise layout and displays in-store; support brand and visual campaigns of new tacticals and launches, develop strategies to enhance future sales, and evaluate the performance.
• Undertake sound financial management to ensure stores are profitable; by ensuring all of the stores to provide 100% accurate financial reports and resolutions to ensure an efficient resource usage to increase profitability.
• Collaborate closely with Retail Expansion & Development Project for the brainstorming and execution of campaigns, events, improvements, and store openings.
• Responsible for retail marketing initiatives analysis, execution, and evaluation to improve overall performance metrics and gain awareness.
• Identify business opportunities and actively engage in anticipating business impact or roll out plans; provide input in developing effective and scalable solutions to improve operational efficiency.

Requirements & Experiences :

• Minimum 5 years of experience in the retail industry, preferably in fast fashion.
• Minimum 2 years of experience in managing a retail team(s) - both front and back of house.
• Minimum diploma degree in finance/communications/marketing/merchandising.
• Extremely customer-centric and genuinely enjoys serving and getting to know customers better.
• Strong leadership and interpersonal skills with a proven ability communicate across different levels of an organisation
• Distinct communication skills, to include a willingness to offer positive and negative feedback as needed
• Data centric and tech-savvy.
• Strongly self-motivated, to include studying and maintaining working knowledge of industry standards and trends
• Able to work a schedule that reflects the business levels and needs of the stores.

What You Should Be :

• A Love, Bonito ambassador who believes in and embodies our culture and core values.
• Good understanding and huge passion for retail women fashion apparel business.
• A passion and genuine love for people; you are a strong leader and are passionate about training, coaching, and mentoring a strong team of 100 people.
• A performance-driven attitude with a hunger and thirst for results and sales.
• A high degree of professionalism, work ethic, grit, judgement, and keen attention to detail.
• Strong communication skills and an outgoing personality who enjoys interacting and connecting with people to build trusting relationships with customers and external stakeholders.
• A good team player, a self-starter, decision maker, gap spotter, captain of the ship.
• Technical knowledge in all operational aspects of the store, including but not limited to inventory management, sales and cash management, merchandising, roster building, staff training and coaching, stock taking, and recruitment.