As the Product Proposition Manager, you will be responsible for identifying, formulating, and validating the unique value proposition(s) that our digital products and services can offer to our customers - and what will be required in order for Jago to deliver on that proposition. You will also be responsible for facilitating the end-to-end delivery, launch, and continued monitoring and development of the proposition once it is launched to maximize the value and impact of Jago’s product offerings.
Key Responsibilities:
- Work closely with the Customer Value Management team to understand Jago’s market, competitor, customer, and product research to identify and understand pain points, needs, and preferences of the target audience for our digital products and services.
- Based on the understanding of the target audience and their pain points, compile, synthesize and formulate several hypotheses product propositions which could help Jago meet those customer needs.
- Drive concept tests and research to identify, validate, and quantify the most promising proposition for Jago to target.
- Compile and synthesize the case for the most promising proposition, evangelize, and garner buy-in across key stakeholders and product teams for the proposition.
- Conduct and lead product discovery and product proposition workshops to facilitate the creation of a product roadmap and plan across product teams to deliver on the proposition.
- Drive and facilitate the creation and planning of a minimum viable proposition for the launch of the proposition - and subsequent product proposition increments for subsequent releases.
- Drive and facilitate collaboration between the product teams with key supporting teams such as Risk, Compliance, Legal, Operations, Finance to remove roadblocks and key decisions are made in a timely manner to ensure a smooth delivery of the product proposition.
- Collaborate with marketing teams to create the correct positioning, messaging and communication for the launch and on-going advertising of the proposition to garner maximum awareness and understanding for the target audience.
- Continuously monitor and track the performance of the product proposition after launch to determine level of success, next steps, and corrective actions if necessary in order to maximize the take-up rate and value delivered for customers as well as Jago.
Qualifications:
- Bachelor's degree in Business Administration, Information Systems, or related field
- 7+ years of experience in digital product management, strategic consulting, or a related field, preferably within the financial industry
- Data-driven and has strong customer focus and understanding of customer needs and preferences
- Excellent communication and presentation skills with strong track record of driving alignment across the organization
- Experienced with conducting and facilitating design thinking, product discovery, product proposition workshops is a bonus.
- Experience with market analysis and competitive analysis
- Ability to work collaboratively with cross-functional teams
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