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Product Communication Executive - Moka, Commerce Enablement

Loker ini dibuat lebih dari 2 bulan yang lalu

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About the Role

We are looking for a passionate and impact-driven person that can develop communication strategy & copy that can contribute to a significant impact on the marketing campaign performance.

What You Will Do

Communication Content – Develop a content plan across channels based on the campaign strategy with a high-quality performance of the A/B testing mindset to drive product growth in all channels (Email, paid ads, app notification, whatsapp or sms blast, shuffle card, flyers, etc)
Schedule Management – Align with the PME & growth team to manage all communication blast across products and ensure alignment with the communication blast governance
Creative Direction – Involved in visual references on the development of the creative assets to drive higher engagement results towards the product’s growth
CRM Tools Utilization – Collaborate with PME (Product Marketing Executive) on the communication activities set up across CRM channels: email marketing, SMS, WhatsApp blast, web notification, and ensure excellent execution
Material Asset Improvement – Analysis existing material asset and competitor’s to improve our collateral asset and increase engagement metrics (CTR)
Campaign Analysis – Support PME & PMM to provide post-campaign report within the SLA which consists of four key factors: business, channel, content, and journey learnings to improve the next campaign results especially on the content side

What You Will Need

BA in Management, Communication, Linguistic, preferably with Marketing concentration or related major
At least 1 year experience in marketing or content development is a plus
Familiar in product marketing, communication, or e-commerce industry
Have a good visual design taste and able to construct ad material brief
Ability to write, read, create a copy, and speak fluent in Bahasa and English
Familiarity with CRM tools such as Hubspot and Clevertap would be an advantage

About the Team

We are a happy people to collaborate with. Our goal is to make Indonesian business owners fully aware of what they need for their business and make our brands as their central nervous system that enables omnichannel sales solutions. We analyze, we initiate, and we create impact together!

About Gojek

Gojek is a Super App. It is one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and a dozen other products. We are Indonesia’s first decacorn. We are also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'

Our Mission: To create and scale positive socio-economic impact for our customers, driver-partners, business, and MSMEs.

As of 2018, Gojek processed more than $9 billion in annualized gross transaction value across all markets where it operates - in Singapore, Vietnam, and Indonesia. We have the largest food delivery product in Asia (outside of China) and is the largest payments wallet in Southeast Asia.

Gojek contributed IDR 249 T to the Indonesian economy (equivalent to 2% of Indonesia's GDP in 2020). As of Q1 2021, the Gojek App witnessed over 190mn downloads by customers. The platform has over 2mn Driver Partners & ~900000 Merchant Partners across SEA.

About GoTo Financial

GoTo Financial brings secure, reliable, and user-friendly financial solutions to over 55 million monthly active users, more than 14 million merchants, and over 2.5 million driver-partners eager to benefit from the digital economy in the GoTo ecosystem.

GoTo Financial’s consumer services include GoPay, GoPayLater, and other financial services. We also serve businesses of all sizes through leading payment gateway Midtrans, Indonesia’s largest cloud POS network Moka and GoKasir. We also have the all-in-one merchant solution GoBiz, GoBiz Plus, GoStore, and Selly - available in Indonesia and Southeast Asia.

Gojek and GoTo Financial are committed to building a diverse and inclusive workplace and are equal opportunity employers. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any other legally protected status.

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