Deskripsi pekerjaan
We are looking for an ideal candidate who will lead our marketing activities. Reporting directly to C-level, the selected individual will be responsible to lead the branding and marketing activities, and to ensure both short-term and long-term target is being met.
Other responsibilities include:Leading the marketing team in order to accelerate the business, both within the online and offline team.
Responsibilities- Build marketing plans and budgets for the smooth operation of marketing campaigns.
- Developing and implementing marketing plans that are aligned with Business Strategy
- Developing solid brand, and campaign strategies to achieve business objectives.
- Creating a focused approach on long-term sustainability in building the brand in its own category.
- Gathering market data, consumer insights and competitive analysis from multiple sources, and ensuring branding alignment with each business unit.
- Overseeing and managing communication, social media and digital content strategy (not limited to be involved directly if required).
- Leading the strategy to grow the brand by building positive emotional connection with the targeted market.
- Leading a team of high-performers and ensuring the team performs above standards.
- Optimizing the marketing mix and touch point strategy through digital, and other off-line media when needed.
- Identify opportunities to reach new market segments and expand market share.
- Research about the latest marketing strategies and excel in marketing endeavors competitively.
- University graduate major in a reputable university; post-graduate degree is a plus.
- Proven 5+ years of experience as Head of Marketing, Marketing Manager, or similar role with exposure in Startup Company.
- Excellent leadership skill, be a team player and is able to work under pressure with minimal supervision.
- Hands-on experience in prolific marketing campaigns.
- Strong knowledge of marketing and branding, and clear understanding.
- Complete fluency in both English and Indonesian, spoken and written as well as strong business acumen, communication, and presentation skills.
- Ability to prioritize, meet challenging deadlines and perform under pressure.
- Flexible and adaptable to work in a high-paced growth environment.
