NinjaVan sedang merekrut seorang

Executive, Marketing (Search Engine Optimization)

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Ninja Van is a tech-enabled logistics company on a mission to provide hassle-free delivery services for businesses of all sizes across Southeast Asia. Launched in 2014, we started operations in Singapore and have become the region's largest and fastest growing last-mile logistics company, partnering with over 35,000 merchants and delivering more than 1,000 parcels every minute across six countries.

At our core, we are a technology company that is disrupting a massive industry with cutting-edge software and operational concepts. Powered by algorithm-based optimisation, dynamic routing, end-to-end tracking and a data-driven approach, we provide best-of-class delivery services that delight both the shippers and end customers. But we are just getting started! We have much room for improvement and many ideas that will further shape the industry.

Responsibilities

Research and recommend effective SEO keywords for the improvement of organic traffic and search ranking and the maximization of ROI for Ninja Van Brand in the respective country
Using a variety of tools for competitive research and other methods to discover optimal keyword targets appropriate to the business needs
Understand keyword metrics and KPIs and continually suggest optimizations to improve performance
Be able to explain and apply , SEO best practices for keyword research recommendations, internal links (including anchor text optimization), on-page content, and HTML sitemaps
Understand CSS and HTML
Create and provide regular progress reports to SEO Lead/ Marketing Manager for Malaysia
Perform ongoing keyword discovery, expansion and optimization
Work with editorial and marketing strategy
Market and competitive analysis of SEO techniques teams to drive SEO in content creation
Develop and implement link builes and keywords used by competitors or within the same industry
Being the authority on white and black hat SEO strategies to be a step ahead of ever-evolving search engine limitations and guidelines
Implementing and updating of site content in multiple Content Management System eg. Shopify, Kontent etc. Ensure that information on the website is updated according to active promotions and campaigns planned

Requirements

Competence in standard SEO process
Technical SEO skills (Search console, crawls, hreflang, canonicals, 301 have no secret for you)
Experience in Content Management system - is a plus!
Past experience in project management with internal and external stakeholders
Ability to communicate efficiently with stakeholders from diverse backgrounds (tech, marketing, managers and country heads etc)
Proven SEO experience
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics, Google Search Console, Ahrefs, SEMrush)
Working knowledge of HTML, CSS
Knowledge of ranking factors and search engine algorithms
Keep abreast of the latest SEO trends, search algorithm updates, new SEO tools and best practices.
Ability to work and thrive in a fast-paced, rapidly changing work environment
Relevant working experience for at least 2 -3 years
BS/MS degree in a quantitative, test-driven field
Proven experience with web SEO-friendly copywriting (English, Malay appreciated but not mandatory)
Understanding of technical/content SEO best practices and audit
Basic proficiency with HTML, CSS and web design
Ability to translate a user need into a technical requirement
E-commerce experience appreciated

Submit a job application

By applying to the job, you acknowledge that you have read, understood and agreed to our Privacy Policy Notice (the “Notice”) and consent to the collection, use and/or disclosure of your personal data by Ninja Logistics Pte Ltd (the “Company”) for the purposes set out in the Notice. In the event that your job application or personal data was received from any third party pursuant to the purposes set out in the Notice, you warrant that such third party has been duly authorised by you to disclose your personal data to us for the purposes set out in the the Notice.

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