Director of Public Relations - AYANA BALI

We are seeking a Director of Public Relations with a strong background in the hospitality industry. The person will help nurture a strong relationship with various media stakeholders and increase awareness of AYANA in both traditional and social media.

Responsibilities

• Develop a marketing communications plan including strategy, goals, budget and tactics
• Develop media relations strategy, seeking high-level placements in print, broadcast and online media
• Coordinate all public relations activities
• Leverage existing media relationships and cultivate new contacts within business and industry media
• Manage media inquiries and interview requests
• Create content for press releases, byline articles and keynote presentations
• Monitor, analyze, and communicate PR results on a quarterly basis
• Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
• Build relationships with thought leaders to grow industry awareness
• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

• Minimum 3 years of PR experience in the hospitality industry
• Native proficiency required in English speaking and writing
• Proven track record designing and executing successful public relations campaigns at both a national & international level
• Strong relationships with both local and national business and hospitality media outlets
• Event planning experience
• Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews